Navy Seals

Super simple concept that speaks volumes. Cindy Gallop called it one of her top three favorite campaigns of all time. You can’t argue with a legend.

America’s Navy

It started out as a simple outdoor line. Years later it evolved into this.

Navy Seals

From stock photography to One Show Merit. Thanks Getty Images!

The fact that people actually search for the SEALS hiding in this ad is a testament to its strength. I’ve given myself many high-fives for this ad.

Accelerate Your Life

The number of headlines I had to write for the U.S. Navy was staggering. These are just a few of my favorites. Also, I miss print ads.